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Techzing 50 – The REAL Dvorak

Justin and Jason speak withย John C. Dvorak about his life as a writer and podcaster, delving into how he got started as a tech pundit, his approach to managing a packed workday, and the advantages of the listener-supported business model when done right. During the conversation, they touch on the strategies used by podcast production experts, such as those at Pacific Content, to build audience connection through content and promotion. Dvorak discusses the role of contention in keeping a podcast engaging, how his persona as a “grouch” is partly cultivated, the unique benefits of being Internet famous, and how his various podcasts have evolved over time. He also explains the preparation required for each show, the production process, his broadcasting learning curve, and effective promotion techniques, noting that it often takes at least eighteen months for a podcast or blog to gain real traction.

9 Comments
  1. soitgoes says:

    Jason and Justin that was a bit of a scoop getting John C Dvorak! I’ve always enjoyed John’s sardonic manner and love to watch Cranky Geeks when I get chance. Very interesting show. Thanks.

  2. Jason says:

    @soitgoes Yeah, I was personally very surprised that Dvorak agreed to do the show, but all credit goes to Justin as he was the one who did the booking.

  3. Alex Gemmell says:

    JV! I am disappointed you didn’t tell him about This Week about Tech! ๐Ÿ˜‰

  4. Congrats guys, a very compelling listen, and one of my favorite Techzing episodes!
    Loved the Dvorak “Sly-Skype theory” tagged as an outtake segment. Even if you can’t track the metrics of actual listeners, it’d make alot of sense to simply increase “stay, please” incentives such as gaffs in the outtakes, Justin and Jason’s app choice of the week, easter-egg segments with special promos from select sponsors etc.

  5. Bopinder Abu Morpalinder Singh says:

    Hey, how about an intro next time! I have no idea who this guy is…

  6. Jason says:

    @Bopinder Abu Morpalinder Singh Sorry about that. I guess we assumed everyone knew who John C. Dvorak was.

  7. Emrah says:

    Great show!

    When I saw the title of the show (before reading the details), the first thing that popped into my head was the keyboard though. ๐Ÿ™‚

  8. Yeah me too I kept thinking of the keyboard – I had not kept to date with what John was now up to. It was interesting to hear his perspective on juggling multiple media projects, organizing his time, as well as donation-oriented podcasts. I have never listened to any of his podcasts though – I have too many already plus I tend to favor “indie” podcasts like yours! More flavor and more character plus deeper content!

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