{"id":257,"date":"2010-07-30T01:16:56","date_gmt":"2010-07-30T06:16:56","guid":{"rendered":"http:\/\/techzinglive.com\/?p=257"},"modified":"2010-07-30T01:16:56","modified_gmt":"2010-07-30T06:16:56","slug":"techzing-56-rob-walling-the-micropreneur-academy","status":"publish","type":"post","link":"https:\/\/techzinglive.com\/page\/257\/techzing-56-rob-walling-the-micropreneur-academy","title":{"rendered":"TechZing 56 &#8211; Rob Walling &#038; The Micropreneur Academy"},"content":{"rendered":"<div class=\"powerpress_player\" id=\"powerpress_player_1417\"><!--[if lt IE 9]><script>document.createElement('audio');<\/script><![endif]-->\n<audio class=\"wp-audio-shortcode\" id=\"audio-257-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"http:\/\/techzinglive.com\/mp3\/techzing-056.mp3?_=1\" \/><a href=\"http:\/\/techzinglive.com\/mp3\/techzing-056.mp3\">http:\/\/techzinglive.com\/mp3\/techzing-056.mp3<\/a><\/audio><\/div><p class=\"powerpress_links powerpress_links_mp3\">Podcast: <a href=\"http:\/\/techzinglive.com\/mp3\/techzing-056.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/techzinglive.com\/?powerpress_pinw=257-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"http:\/\/techzinglive.com\/mp3\/techzing-056.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"techzing-056.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"itpc:\/\/techzinglive.com\/feed\/podcast\" class=\"powerpress_link_subscribe powerpress_link_subscribe_itunes\" title=\"Subscribe on iTunes\" rel=\"nofollow\">iTunes<\/a> | <a href=\"https:\/\/subscribeonandroid.com\/techzinglive.com\/feed\/podcast\" class=\"powerpress_link_subscribe powerpress_link_subscribe_android\" title=\"Subscribe on Android\" rel=\"nofollow\">Android<\/a> | <a href=\"https:\/\/techzinglive.com\/feed\/podcast\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>Justin and Jason speak with <a href=\"http:\/\/www.softwarebyrob.com\/\" target=\"_blank\">Rob Walling<\/a>, founder of the <a href=\"http:\/\/www.micropreneur.com\/\" target=\"_blank\">Micropreneur Academy<\/a>, author of <a href=\"http:\/\/www.startupbook.net\/\" target=\"_blank\">Start Small, Stay Small<\/a> and co-host of the podcast <a href=\"http:\/\/www.startupsfortherestofus.com\/\" target=\"_blank\">Startups for the Rest of Us<\/a>,  about how to dramatically increase your odds of success when  bootstrapping a microISV. Some of the topics discussed include the love  of making things and the drive to create, how to pick a product niche  and why not to create a\u00a0horizontal offering, why the freemium model  doesn&#8217;t work for bootstrapping startups and whether Justin should  discontinue free accounts for <a href=\"http:\/\/www.pluggio.com\/\" target=\"_blank\">Pluggio<\/a>,  the difficulty of competing against venture backed startups, how to  create a landing page and build an email list, possible marketing and  pricing strategies for <a href=\"http:\/\/www.appignite.com\/\" target=\"_blank\">AppIgnite<\/a>,  Google&#8217;s SEO guidelines,\u00a0why software as a service is a better business  than software as a product, how to buy websites and build a portfolio  of web investments,\u00a0outliers and why it&#8217;s better not to try to emulate  them, the time, effort and talent required to create a personal platform  (ala 37 signals and Joel Spolsky)\u00a0and why email lists are so valuable.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Justin and Jason speak with Rob Walling, founder of the Micropreneur Academy, author of Start Small, Stay Small and co-host of the podcast Startups for the Rest of Us, about how to dramatically increase your odds of success when bootstrapping a microISV. Some of the topics discussed include the love of making things and the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[9],"tags":[219,292,293,288,217,287,294,289,291,290],"_links":{"self":[{"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/posts\/257"}],"collection":[{"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/comments?post=257"}],"version-history":[{"count":1,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/posts\/257\/revisions"}],"predecessor-version":[{"id":258,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/posts\/257\/revisions\/258"}],"wp:attachment":[{"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/media?parent=257"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/categories?post=257"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techzinglive.com\/wp-json\/wp\/v2\/tags?post=257"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}